Promos and discounts are an effective tool to capture demand, increase bookings and enhance your pricing strategy. Booking.com offers a number of proactive and reactive promos and discounts that can help you achieve your business goals and boost your occupancy when and where you need it most to attract more customers.
There are 6x Booking.com Promotions available to be setup in Homhero:
- Basic
- Last Minute
- Early Booker
- Business Booker
- Geo
- Mobile
Please read the steps below for instructions on setting up each promotion:
Basic
A Basic Deal is a promotion that offers full flexibility for you to adapt it to your pricing strategy and business needs. That means you can choose the discount amount, the stay dates when the deal applies and the minimum length of stay.
- Active - Ensure the active toggle is on
- Name - Enter a name to describe the type of basic promotion
- Target - Select the target audience for this promotion. You can choose Public, Subscribers or China
- Discount Percent - Enter the discount amount for this promotion
- Listings - Click ''Set'' to select which listings can be used for this promotion
- Min Length of Stay - Enter the minimum length of stay for this promotion
- Bookings Placed After (date) - Use the calendar icon to select a date when the reservation can be placed from
- Bookings Placed After (time) - Use the clock icon to select a start time when the reservation can be placed from
- Bookings Placed Before (date)- Use the calendar icon to select a date when the reservation can be placed before
- Bookings Placed Before (time) - Use the clock icon to select an finish time when the reservation can be placed before
- Bookings Staying After - Use the calendar icon to select a date when the reservation can arrive from.
- Bookings Staying Before - Use the calendar icon to select a date when the reservation can arrive before.
- Days of the Week - Click the days of the week that this promotion is applicable for
- Excluded Dates - Add dates that you would like to exclude from this promotion
- Additional Dates - Add additional dates you would like to add to this promotion
- Click Save
Last Minute
Last-Minute Deals help you boost occupancy throughout the season by attracting guests who want to travel at short notice.
- Active - Ensure the active toggle is on
- Name - Enter a name to describe the type of basic promotion
- Target - Select the target audience for this promotion. You can choose Public, Subscribers or China
- Discount Percent - Enter the discount amount for this promotion
- Listings - Click ''Set'' to select which listings can be used for this promotion
- Min Length of Stay - Enter the minimum length of stay for this promotion
- Last Minute Units - Select the last minute unit for this promotion. You can choose from Days or Hours
- Last Minute Value - Enter the last minute value e.g. 2 Days or 2 Hours
- Bookings Staying After - Use the calendar icon to select a date when the reservation can arrive from.
- Bookings Staying Before - Use the calendar icon to select a date when the reservation can arrive before.
- Days of the Week - Click the days of the week that this promotion is applicable for
- Excluded Dates - Add dates that you would like to exclude from this promotion
- Additional Dates - Add additional dates you would like to add to this promotion
- Click Save
Early Booker
The Early Booker Deal helps you attract potential guests who prefer to book ahead. This helps secure bookings well in advance of the peak seasons.
- Active - Ensure the active toggle is on
- Name - Enter a name to describe the type of basic promotion
- Target - Select the target audience for this promotion. You can choose Public, Subscribers or China
- Discount Percent - Enter the discount amount for this promotion
- Listings - Click ''Set'' to select which listings can be used for this promotion
- Min Length of Stay - Enter the minimum length of stay for this promotion
- Days in Advance - Enter the number of days in advance this promotion will apply to
- Bookings Staying After - Use the calendar icon to select a date when the reservation can arrive from.
- Bookings Staying Before - Use the calendar icon to select a date when the reservation can arrive before.
- Days of the Week - Click the days of the week that this promotion is applicable for
- Excluded Dates - Add dates that you would like to exclude from this promotion
- Additional Dates - Add additional dates you would like to add to this promotion
- Click Save
Business Booker
The Business Booker Deal helps you attract potential business travellers. Business travellers are a valuable market to attract – they’re 50% less likely to cancel and are 60% more likely to return to a property again.
- Active - Ensure the active toggle is on
- Name - Enter a name to describe the type of basic promotion
- Target - Select the target audience for this promotion. You can choose Public, Subscribers or China
- Discount Percent - Enter the discount amount for this promotion
- Listings - Click ''Set'' to select which listings can be used for this promotion
- Excluded Dates - Add dates that you would like to exclude from this promotion
- Click Save
Geo
Geo Deals (Country Rates) are targeted discounts that you can offer to guests from your markets of choice. They can help you fill available rooms—even during low season—since peak travel times vary across markets. Additionally, they allow you to tap into completely new markets.
- Active - Ensure the active toggle is on
- Name - Enter a name to describe the type of basic promotion
- Target - Select the target audience for this promotion. You can choose from the countries available in the drop-down
- Discount Percent - Enter the discount amount for this promotion
- Listings - Click ''Set'' to select which listings can be used for this promotion
- Excluded Dates - Add dates that you would like to exclude from this promotion
- Click Save
Mobile
Over half of all bookings on Booking.com are made on a mobile device. By activating a mobile rate at your property, you can tap into this valuable and expanding traveller segment. All you have to do is offer an exclusive discount of 10% or higher for mobile users.
- Active - Ensure the active toggle is on
- Name - Enter a name to describe the type of basic promotion
- Target - Select the target audience for this promotion. You can choose ALL or App
- Discount Percent - Enter the discount amount for this promotion
- Listings - Click ''Set'' to select which listings can be used for this promotion
- Excluded Dates - Add dates that you would like to exclude from this promotion
- Click Save
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